Currently, I'm sitting at my workbench with a nice hot cup of coffee and I'm thinking about my business model for 2011. What do I want my store & my studio to look like? How do I plan to market our studio/store? What kind of image do I want to create? And how to I plan to "get it all done." So I've come up with some growth-points, goals, ideas (whatever you want to call them) for 2011.
THIS YEAR I WILL:
- Keep better sales logs & expenditures so I'm not "cramming" before tax time.
- Rename my store, facebook, twitter, & blog!
- Get fresh and new ideas -- ie: be more creative!
- Make it to Etsy's Front Page.
- Curate 1 treasury a week.
- Reach 100 followers on my blog.
- Reach 200 followers on FaceBook.
- Sell 100 items from my Etsy store (current standing: 24).
- List 3 items a day in my store for better exposure.
- List EARLIER than the coming holiday (ie: list Christmas at end of September instead of December).
- List a MINIMUM of one NEW item a day (not counting renewed items).
- New blog posts 5-6 days a week (varied posts: personal, studio, promoting others, new item blogs, tutorials, etc).
- Write and post 1 tutorial (with text and pictures) a month for my blog.
- Do a minium of 6 shows this year (I did 5 last year).
- Do one BIG sale a month (currently I have little sales every week).
- Be able to offer MORE free shipping on my items.

13 comments:
wishing you loads of sales and every success for 2011
Awesome and Ambitious Goals!
Good Luck!
Enid
awesome goals and I hope you achieve them.
Sounds like some amazing goals! I wish you luck with the paperwork goal, that is my worst thing too. LOL
Good luck!
Wow! That's alot of great goals! Hope you will also add a shop link list in your blog for Promotional Frenzy. Those reciprocal links are important for driving traffic to your shop and the others and ultimately bringing in more sales.
Wishing you increased success in 2011!
I'm now following your blog :-)
Thanks for all the comments everyone. I know my goals are steep...but I'm aiming for the moon. At least if I miss, I'll land among the stars!
Those are very specific and great goals. I can relate to the paperwork.
great goals, sounds like you have thought them out well to achieve them.
Elizabeth
www.turtlexiii.etsy.com
You've set great goals Katie, and I wish you luck with each and every one of them! Thank you for your comment on my 2011 Goals Blog post!!!
Thanks everyone for the comments on my goals!
Great goals Katie, and a great quote, I use it on my kids all the time..Shoot for the moon, if you miss at least you'll land among the stars..My daughter is actually listening to that..
This is an awesome post. I just became a follower of your blog. It is so fun to read and your goals are great!
Sandy
http://www.etsy.com/shop/mstp
Wow, in awe of your goals, and love the rename to Kater's Acres, it trips off the tongue! You go lady! :o)
Bloodstone Suzy
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